| Job Title: |
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Digital Marketing Specialist |
| Category: |
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Marketing |
| Total Positions: |
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1 |
| Gender: |
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No Preference |
| Minimum Education: |
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Bachelors |
| Degree Title: |
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Bachelor's in Marketing or related field |
| Career Level: |
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Experienced Professional |
| Minimum Experience: |
|
3 Years |
| Salary Range: |
|
PKR 50,000 to 100,000 per Month |
| Apply By: |
|
Jul 26, 2025 |
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| Job Description: |
- Develop and execute data-driven digital marketing campaigns that increase brand awareness and drive customer engagement.
- Utilize SEO best practices to optimize website content and improve organic search rankings through keyword research and on-page strategies.
- Monitor and analyze performance metrics using tools like Google Analytics to refine strategies and enhance ROI.
- Manage and grow social media presence across platforms by creating engaging content that resonates with target audiences.
- Develop email marketing campaigns, segmenting lists, and employing A/B testing to improve open and conversion rates.
- Stay current with digital marketing trends and technologies to ensure innovative approaches are implemented.
- Conduct competitor analysis and market research to identify new opportunities and keep the brand competitive.
- Manage PPC campaigns on platforms like Google Ads and Facebook Ads to drive targeted traffic and increase conversions.
- Prepare detailed reports on campaign performance and provide actionable insights to stakeholders for continuous improvement.
- Create and execute sales and marketing plans to achieve business objectives and increase market share
- Conduct research to understand consumer behavior, industry trends, and competitor strategies, identifying opportunities for growth.
- Build and maintain strong relationships with clients, ensuring customer satisfaction and loyalty.
- Meet or exceed sales targets by identifying potential clients, generating leads, and closing deals.
- Promote the company's products and services, ensuring brand consistency and managing the company's image across various platforms.
- Design and implement marketing campaigns, including digital marketing, content creation, and advertising.
- setting goals and evaluating performance.
- Oversee the budget for sales and marketing activities, ensuring effective resource allocation and cost efficiency
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| Company Information |
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Company Name: Excellists
Company Description:
We are a revolutionary Learning Center that was launched in June 2013. Our aim is to provide our students with high quality education in an accessible way. We are hoping set a new standard in Trainings and educational programs.
Our programs include:
- ACCA training
- BTEC LEVEL 3 and HND
- Corporate Trainings.
-Language classes - Arabic and English
For children:
- Award winning K12 International Academy home schooling program
- Exame Preprations
- IELTS
- TOLES
- GED
Etc
Specialties
ACCA, Languages, K12 International Academy, After-School Booster, BTEC, TOLES, IELTS
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