Pak Data Management Services (PDMS) is looking for PPC expert with hands on experience in running cost effective AdWords and digital marketing campaigns. The candidate will be responsible to Manage, Plan and execute PPC, Search Engine, and Social Media campaigns for Mobile application and web projects.

• Conduct keyword research and selection for pay-per-click campaigns and mobile marketing projects.
• Analyze overall company’s marketing strategy and run campaigns that return high conversions at reasonable cost.
• Monitor, on an on-going basis, campaign results and manage projects to ensure continued high rankings.
• Proactively make strategic PPC campaign recommendations.
• Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns.
• Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates.
• Facebook Marketing (Ads)
• Optimize landing pages for search engine quality score.
• Measure the success of social media campaign
• Monitor budget spent and bids for traffic quality and conversions
• Proactively work for maximum ad visibility and target marketing
• Effective coordination with Design team for optimal paid landing pages
• Serve as liaison with paid search engine contacts.
• Ability to work independently, and meet deadlines.
• Ability to liason with designers to produce impeccable creatives for an effective campaign